The Importance of SEO
Is your web content optimized for search engine results? Search Engine Optimization – or SEO – is the technique used to make your content more recognizable to search engines.
Of course, search engines already recognize your content to an extent and in their own way. What they may not recognize is the relevance of your content to what your website is actually all about.
Search engines use algorithms to analyze your web content in order to accurately display your website in search results. In the past, if a word was used repeatedly in web content, that website would appear higher in search results for that word. Today, however, that is simply not the case. In fact, words that are repeated too often are automatically ignored, and may even result in lowering your position in search results.
What is Underneath Your Web Content?
Search engines read the code of your website. Properly written title and description meta tags are invaluable. They look for graphics and the code behind them, and for links to other pages and other websites.
Is your copy easy to read? Your choice of words, length of sentences, and use of passive voice and transition phrases are all important to search engines. They also analyze context and originality. Are you using headers instead of bolded text? There’s an important difference.
Easy Solution
I can analyze and improve your SEO. For just $20 per web page (up to 1,000 words), I will dig deep into your code and optimize your content. I’ll even make the changes on your website myself, if you’d like. Just email Jim@webcontentstore.com or use the Contact Us form for a quick, free estimate of your project. Bulk discounts are available.